Whether we like to admit it or not, social media plays a major role in our lives, and for some people, it is their way of life.
What I mean by that, is that it’s their career, literally. So this has gotten me to thinking: why can’t it be mine? I grew up in the digital age. I’ve watched technology evolve, like many others my age have. But what I hadn’t figured out until now, is how to use it to my advantage. Many people, especially older people, do not know what an influencer is. So, it’s kind of hard to convince someone that you can make money just by posting a picture or creating a video.
That is why I decided to dive in, and work on becoming a social media/blogger influencer myself. It’s a business that is growing. Social media marketing is booming and many are making millions off of it. I think it’s important for mothers to have a side hustle, especially us millennials. Being a millennial mommy in the age of social media could set you and your child up for success. It’s easy to post pictures of your child, why not get paid for it? Or get paid just for posting a picture of yourself?
On top of that, I love creating content. But of course content creation isn’t for everyone. But social media can still be a good marketing tool for whatever business you may be trying to start. Like I said earlier, social media marketing is the big thing right now.
So if you’re asking yourself, “how do I do that?” It’s easy. Your followers can easily become your money. And what I mean by that is, all you have to do is promote whatever it is you do or sell on your social media platforms. Those who see your products or services could turn into clients/customers. Before, you use to have to use ads on TV or the news paper. But many people are on their phones so much, that is practically where they learn about everything. So why not put out there what you do, especially if you have a decent following?
I see a lot of mommies on my timeline starting their own businesses. I think it’s important because many of us are still young and want the free time to be with our kids and do what we want to do for ourselves.
Recently I read an article that highlighted how millennial parents are cashing in on social media for their kids. Many babies and school age kids already have social media handles as well as websites. The article says we, millennials know the importance of having a digital presence, so that is why they bought domains and social handles for their children. In my opinion, this is a good thing. It has motivated me to step up my own social media game so that eventually my daughter can take over. (I’m still skeptical about creating her, her own page.) I mean I could claim a social media handle for her, but I want her to have the freedom to create her own brand if she chooses, or take over mine.
I hope this inspires you to take control and use social media to your advantage. After all, it is at your fingertips. I’m rooting for all the millennial mommies out here building their empires.